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As a leading collaborator in the building industry, Samsung commissioned bespoke research of 1,000 consumers looking to move home (buy or rent) in the next five years, and analysed UK Google search habits between March 2022 and March 2023.

The aim is to show what’s trending in the smart home/smart tech space and what property developers should be aware of. The results reveal the macro themes that are permeating consumer conversations around smart home requirements and what developers need to ensure they are addressing.